Spouse Threatening Divorce? Heres How To Create Online Income - Part 1 Of 6

This blog post series, "How To Create Online Income", is designed to lay out a foundational blue print for nearly any entrepreneur trying to market a product or service online. If you are I like I was nearly 4 years ago, you are grasping for straws trying to figure out why your not bringing in profits from your online business. And what makes this even more stressful is that your significant other may be questioning all the time and money your investing because you can't show them the money! Never fear my friends,

I am going to hand you a proven universal "formula for success" that is applicable for most online businesses. This is going to be like a link in the chain, so make sure your links are strong or the chain will fail.

Let's start with a video summary of Part 1 to this formula

How To Create Online Income Part 1 (big screen version)

As you will see in this video, advertising effectively is probably the were most entrepreneurs fall short. Either the person isn't trained correctly on how to do this or they don't apply themselves enough and quit before results start to come in.

Keep in mind that 95% of your advertising efforts will be ineffective. This is an industry average and therefore we must understand this.

The main form of advertising we are accustomed to experiencing is what I call "interruption advertising". This is when a t.v. commercial comes on or a radio ad hits us in the face when we are actually tuned into something else. It interrupts us and does work for the larger companies.

As an internet marketer there are 3 other forms of advertising we should be focusing on.

1. Direct response marketing - This is when we are trying to get a consumer/prospect to take a direct action from an ad we have exposed them too. An example of direct response marketing is having a web page direct the viewer to either click on a link or fill out an opt in form.

2. Permission Marketing - I really like this one. In this case we are asking permission to market to this person. So when we are asking for a person to enter their name and email into our web page form to get on our email list, we are asking their permission to send them more ongoing information(aka marketing). So with permission marketing we are allowing the prospect to decide if they want us to advertise to them.

3. Attraction Marketing - This is the ultimate form of advertising in my opinion. This catch phrase was invented by Mike Dillard and is the foundation for thousands of online business owner's success. This is the art of positioning yourself in such a way that people are attracted to you and contact you for more information. This is achieved by taking a leadership role, giving value, and solving people's problems with solutions.

If you understand these forms of marketing and how to apply them correctly online, you are one step closer learning how to generate online income.

Be looking out for Part 2 of 6 titled MLM Lead Generation coming soon.

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Giving it to you “Straight Up”,

**I appreciate your comments please**

Bert McClure
Online Serial Entrepreneur

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